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Care&Style

Care

Nutritivo

Style

Dry, sensitized and dull hair is a constant concern for women.

The use of unsuitable or aggressive cosmetic products, exposure to adverse weather conditions (too hot or too cold), bad washing or styling habits and hormonal problems can significantly dehydrate the hair, making it brittle, dull and difficult to brush.

Dry or exploited hair has raised scales and an uneven surface. They appear porous, opaque and fragile to the touch. It is therefore necessary to nourish and moisturize the hair with specially designed products.

Nutritive CareStyle

The line that combines care products and styling products dedicated to dry or sensitized hair.

OMEGA BOOSTER

What is it

The omega booster is an amazing plant-based source of Omega 3-6-7-9 fatty acids. Inside we find 5 precious oils: sunflower, corn, sesame, olive and macadamia.

How it works

The Omega booster forms a lipid lm that maintains the hydration of the capillary bra, protecting it from direct contact with substances aggressive such as surfactants.
Hydrophobic oils
present present bring hydration, softness and shine to the hair as well as giving flexibility and elasticity to the stems.

The scent

Nutritive Care & Style features a gourmand and refined oreal fragrance.
The explosion of citrus notes creates a fresh and sparkling atmosphere that leaves room for an enveloping oreal heart in which lavender and white golds gently ascinate and are supported by the sweet, rich, welcoming base of caramel and vanilla.

RICH SHAMPOO
Shampoo for dry or highly sensitized hair. Gently cleanses and moisturizes hair, making it easier to comb. It gives nourishment, leaving the hair soft and shiny.ACTIVE INGREDIENTS V.E.G. Mix: has moisturizing, emollient and nourishing properties OMEGA BOOSTER: rich in Omega fatty acids, deeply moisturizes and nourishes the hair bra MICROEMULSION: increases the shine and combability of the hair POLYQUATERNIUM 10: of natural origin, with detanglingfunction HOW TO USE Distribute on damp scalp and hair. Massage. Emulsify and rinseIf necessary, repeat application
RICH MASK

Mask for dry or very sensitized hair Extraordinarily rich and with high nourishing and detangling power. The full-bodied texture helps to make the hair soft and shiny without weighing it down. It gives a fabulous and silky et.

ACTIVE INGREDIENTS

V.E.G. Mix: has moisturizing, emollient and nourishing properties.

OMEGA BOOSTER: rich in Omega fatty acids, it deeply hydrates and nourishes the hair bra.

HYDROLYSED RICE PROTEINS: of vegetable origin and easily biodegradable.
They give a
feeling of softness even after treatment and give excellent combability.
The hair is hydrated, soft, shiny.

Quaternium-87: biodegradable active ingredient.
Improves hair shine.
It has antistatic properties.

HOW TO USE

Apply to washed and towel-dried hair, lengths and ends. Leave on for 5 to 10 minutes. Comb and rinse.

MILKY RICH NECTAR

Leave-in milk for all hair types It gently nourishes giving an e ect of greater body. It helps to gently detangle the hair, eliminates frizz and facilitates styling by protecting the hair from heat sources (straightener, iron, hairdryer). Its particular light consistency allows it to be optimally distributed throughout the hair.

ACTIVE INGREDIENTS

V.E.G. Mix: has moisturizing, emollient and nourishing properties.

OMEGA BOOSTER: rich in Omega fatty acids, it deeply hydrates and nourishes the hair bra.

QUATERNIUM 80: Fundamental active ingredient for hair keratin.
Improves the
Combability of wet and dry hair, reduces electrostatic charge. The hair is silky, shiny and disciplined.

CONDITIONING POLYMER: Gives thermal protection to the hair, helps detangling and increases shine.

HOW TO USE

Pat dry your hair and dispense the necessary amount on your hands, Apply to lengths and ends.
Comb through and style.
You can also apply the product to dry hair.

ABSOLUTE RICH OIL

Nourishing oil for all hair types. An exceptional nish gesture that closes the scales making the hair light and silky. Does not leave hair greasy or wet. On the lengths used, it is able to By sealing the ends, the hair appears visibly healthier. It completes the style and enhances the shine of the hair.

ACTIVE INGREDIENTS

OMEGA BOOSTER unleashes its full potential with: • Corn oil, rich in vitamins A and E, Omega 3-6-9, gives softness and exibility. • Olive oil, rich in Omega 7-9 has a strong antioxidant and moisturizing power. • Macadamia oil, rich in protein, bre, vitamins, Omega 7-9 • Sunflower and sesame seed oil, rich in Omega 6-9, for hair care and nourishment.

HOW TO USE

Apply to lengths and ends on dry hair, proceed with the fold.
You can apply the product
even on wet hair.

Upcycling according to Vitality's

Vitality’s recovers from companies in Piedmont
the unused parts of plants, fruits and grains.

The resulting V.E.G. Mix ensures the use of 100% vegetable raw materials from the food sector.

Recycling according to Vitality's

The faclones and jars are made of 100% recycled PET. For every 2 faclones of virgin PET resulting from post-consumer recycling, 1 faclone is obtained in 100% recycled PET. Recycling: double life for plastic!

Environmentally and consumer-friendly formulations. The formulas are free of added dyes and allergens. The use of naturally derived and biodegradable raw materials has been privileged.

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