Care&Style - Sole - Vitality's

Sole

The Sun is good for the skin, helps you rest better, improves mood and removes stress

Do you know the eects of solar radiation to expose yourself to the sun in the right way and in complete safety?

Ultraviolet radiation comes from both direct and indirect light.

Depending on the wavelength, they are divided into 3 types:

UVA: they have a long wavelength and penetrate the dermis, causing premature aging of the skin.
These beams can cause long-term damage.

UVB: they have a medium wavelength and are absorbed by the epidermis, but do not reach the dermis.
They are responsible for tanning but also for sunburns, erythema, burns and alterations in the structure of cells.
They contribute to the synthesis of vitamin D.

UVC: They have a short wavelength.
These are the most harmful radiations, but they do not reach the earth’s surface, because they are absorbed by the ozone layer present in the atmosphere.

The intensity of UV rays depends on the season, time of day, altitude and latitude.

Prolonged exposure to the sun can also be harmful to the hair. The hair weakens, subjected to strong oxidative stress, dehydrating and losing elasticity. The cosmetic color fades and the scalp can become irritated. It is important to protect your hair from UVB rays, just as you protect your skin, with specific products. Sole is the line of essential products from Vitality’s for the treatment and protection of hair exposed to sun and wind

PASSION FRUIT

Maracuja oil (or passion fruit) comes from the Passi ora edulis plant, a small climbing plant grown in South America. From the cold pressing of the seeds comes the oil that moisturizes the hair and soothes the skin from irritation and redness thanks to its anti-inflammatory and calming action, without weighing it down. It helps protect the hair from the sun and wind, leaving it light, soft and shiny. Maracuja seed oil is a multifunctional concentrate of: Flavonoids: strong antioxidant action, protect hair from free radicals, delaying aging Vitamins: A – helps in the hair growth process, C and E – antioxidants, fight free radicals and increase hair elasticity. K – makes the bulbs more firmly rooted, Minerals: phosphorus and potassium for vital and resistant hair

THE PERFUME

An intense bouquet of jasmine, magnolia and gardenia awakens the feeling and desire for the summer. The sweet notes of brown sugar and vanilla, softened by the citrus notes typical of the Mediterranean (bergamot, pink grapefruit, neroli) transport you to the heat of summer. Finally, the enveloping notes of vanilla beans intertwine with the woody notes of cedar and white musk.

SUN SHAMPOO

This after-sun shampoo delicately cleanses the hair and scalp, removing traces of chlorine, salt, sand and leave-in protection products. Eliminates impurities to leave hair perfectly cleansed. The soft, compact foam gives a pleasant sensation of lightness and softness to the touch.
It nourishes the hair making it soft.

ACTIVE INGREDIENTS V.E.G. Mix: has moisturizing and antioxidant properties.
Maracuja Oil: soothes the skin from irritation and redness, thanks to its anti-inflammatory and calming action.
Helps protect hair from sun and wind. Polyquaternium 10: of natural origin, it has a detangling function.
Panthenol: it has a moisturizing and polishing function and improves combability.

HOW TO USE distribute on damp scalp and hair. Massage. Emulsify and rinse. If necessary, repeat the application.

SUN MASK

The after-sun mask nourishes hair parched by the sun and salt, leaving it soft, smooth and shiny.

ACTIVE INGREDIENTS V.E.G. Mix: has moisturizing and antioxidant properties.
Maracuja oil: soothes the skin from irritation and redness, thanks to its anti-inflammatory and calming action.
Helps protect hair from sun and wind. Biodegradable plant complex: derived from sugar cane, it has an emollient function, leaving the hair easy to comb.
Shea butter: obtained from the fruit of the Shea tree, it has an emollient function.

HOW TO USE apply after shampooing on damp hair, leave on for 2-3 minutes, comb, rinse.

SUN KISS

No-rinse cream. Enriched with a UVB filter to help protect hair from the sun’s radiation and leave hair smooth. Moisturises, detangles and softens hair, even without rinsing out salt water. With anti-frizz eect, to be used both as a pre-styling and as a finish. For use on wet or dry hair. The soft and light texture gives great versatility and a soft feel.

ACTIVE INGREDIENTS V.E.G. Mix: has moisturizing and antioxidant properties.
Maracuja oil: soothes the skin from irritation and redness, thanks to its anti-inflammatory and calming action.
Helps protect hair from sun and wind.
UVB filter: protects the hair bra from damage induced by UVB rays, such as oxidative stress, dehydration and loss of elasticity.

HOW TO USE apply before or after exposure to the sun. Reapply as needed. After exposure to the sun and after washing your hair, apply to towel-dried hair before drying it naturally or with a hairdryer.
To define hair and eliminate frizz, also apply to dry hair.

SUN PROTECTIVE OIL

Protective sun oil for hair. Protects hair from the sun’s radiation and from salt and chlorine, preserving cosmetic colour thanks to the UVA/ UVB filter. The formula, enriched with Maracuja Oil and a biodegra- dable plant emollient, prevents dehydration without weighing hair down. Silicone-free.

ACTIVE INGREDIENTS

It soothes the skin from irritation and redness, thanks to its anti-inflammatory and calming action.
Helps protect hair from sun and wind.

UVA and UVB Filter: The filter provides protection against UVA rays, preserving the vibrancy and cosmetic and natural color of the hair.
In addition, it prevents fading caused by sun exposure and protects the hair fiber from the harmful effects of UVB rays, thus helping to defend the hair fiber from oxidative stress, dehydration and loss of elasticity.

it protects from the heat of the sun’s rays and reduces frizz, making the hair smooth and silky.

HOW TO USE

Spray over the entire length of hair. Apply before sun exposure and after each bath.

Upcycling according to Vitality's

Vitality’s recovers from companies in Piedmont
the unused parts of plants, fruits and grains.

The resulting V.E.G. Mix ensures the use of 100% vegetable raw materials from the food sector.

Recycling according to Vitality's

The faclones and jars are made of 100% recycled PET. For every 2 faclones of virgin PET resulting from post-consumer recycling, 1 faclone is obtained in 100% recycled PET. Recycling: double life for plastic!

Environmentally and consumer-friendly formulations. The formulas are free of added dyes and allergens. The use of naturally derived and biodegradable raw materials has been privileged.